The list of the top 100 fast-moving consumer goods brands in the world was released
[China Packaging News] a few days ago, Euromonitor, a British research company, released the white paper top 100 megabrands, ranking the 100 most successful fast-moving consumer goods (FMCG) brands in the world according to the global retail sales in fiscal 2017. Among them, the brands of household paper and sanitary products include pampers, Huggies, Kleenex, johnson's, always and Neutrogena, ranking 7th, 10th, 45th, 53rd, 62nd and 85th respectively. In the field of beauty and personal care, it has become a trend that high has significant economic, social and ecological benefits
among the eight FMCG categories included in these brands, the Asia Pacific region ranks first in retail sales in all seven categories. Although some products are only sold in the Asia Pacific region, especially in China, their sales are good enough to rank high in the world (such as Yili, Mengniu and Golden Arowana). In terms of the global sales distribution of FMCG in 2017, the Asia Pacific region accounted for 29.5%, North America 21.2%, Western Europe 21.1%, Latin America 12.1%, the Middle East and Africa 7.7%, Eastern Europe 6.5%, and Australia 1.8%
ranking brand/parent company FMCG Brand value range
1, Coca Cola/coca cola soft drinks billion dollars
2, Pepsi Cola (composed of five core components such as peps output settings I)/Pepsi soft drinks billion dollars
3, Nescafe/Nestle hot drinks, soft drinks billion dollars
4, lay's/Pepsi packaged food billion dollars
5 L'Oreal Paris/L'Oreal Group beauty and personal care billion dollars
6, Red Bull soft drinks billion dollars
7, Pampers/P & G paper and hygiene, beauty and personal care billion dollars
8, tide/ariel/P & G home care billion dollars
9, Nivea/Beiersdorf group beauty and personal care billion dollars
10 Huggies/Kimberly Clark paper and hygiene, beauty and personal care $billion
11, Colgate/Colgate Palmolive beauty and personal care $billion
12, Master Kong packaged food, soft drinks $billion
12, Sprite (sprit Shentong has implemented reusable woven bags in all outlets)/coca cola soft drinks $billion
14 Gillette/P & G beauty and personal care billion
15, kellogg's packaged food billion
16, Mengniu packaged food billion
17, Gatorade/Pepsi soft drinks billion
18, Yili packaged food billion
19, diet coke/coca cola soft drinks billion
20 Fanta/coca cola soft drink billion US dollars
21, Avon beauty and personal care billion US dollars
22, Dove/Unilever beauty and personal care billion US dollars
23, wrigley's/Mars packaged food billion US dollars
24, arawana/YIHAI KERRY Fengyi international packaged food billion US dollars
25, monster soft drink billion US dollars
26 Kraft/kraft Heinz packaged food billion
27, Cadbury/Yizi international packaged food billion
28, kinder/Ferrero packaged food billion
29, Garnier/L'Oreal beauty and personal care billion
30, Knorr/Unilever packaged food billion
31 Pedigree/Mars pet care billion
32, Lipton/Unilever soft drinks, packaged food billion
33, Oscar Mayer/kraft Heinz packaged food billion
34, Shiseido beauty and personal care billion
35, gemey/maybelline/jade/L'Oreal beauty and personal care billion
36 Natura beauty and personal care billion
37, Doritos/Pepsi packaged food billion
38, Pantene/P & G beauty and personal care billion
39, Heinz/kraft Heinz packaged food billion
40, Nutricia/Danone packaged food billion
41 Minute Maid/coca cola soft drinks billion
42, Lancome/L'Oreal beauty and personal care billion
43, Herbalife consumer health billion
44, activia/Danone Group packaged food billion
45, Kleenex/Kimberley paper and hygiene billion
46, Yakult packaged food billion
47 Mary Kay beauty and personal care billion
48, Omo/Unilever home care billion
49, Coca Cola Zero/coca cola soft drinks billion
50, Oral-B/P & G beauty and personal care billion
51, Nestle/Nestle packaged food billion
52 Maggi/Nestle packaged food billion
53, johnson's/Johnson & Johnson beauty and personal care billion
54, Estee Lauder/Estee Lauder beauty and personal care billion
55, jiaduobao soft drink billion
56, Mountain Dew/Pepsi soft drink billion
57 Chanel beauty and personal care billion dollars
58, m m's/Mars packaged food billion dollars
59, Nespresso/Nestle hot drinks billion dollars
60, Nissin packaged food billion dollars
61, Tropicana/Pepsi soft drinks billion dollars
62, always/P & G paper and hygiene billion dollars
63 Head shoulders/P & G beauty and personal care billion dollars
64, 7-up/keurig Dr Pepper Soft Drink billion dollars
65, Wahaha packaged food, soft drink billion dollars
66, fortune packaged food billion dollars
67, Olay/P & G beauty and personal care billion dollars
68, WHISKAS/Mars pet care billion dollars
69 Clinique/Estee Lauder group beauty and personal care billion
70, Quaker/Pepsi packaged food billion
71, Georgia/coca cola soft drinks billion
72, Oreo/Yizi international packaged food billion
73, amul packaged food billion
74 Nutrilite/Amway consumer health billion
75, Cheetos/Pepsi packaged food billion
76, Shineway/Wanzhou International packaged food billion
77, bath body works/l brands beauty and personal care, home care billion
78, Rexona/Unilever beauty and personal care billion
79, Starbucks hot drinks, Soft drinks billion
80, Christian Dior/lvmh group beauty and personal care billion
81, Dr Pepper/keurig Dr Pepper Soft Drinks billion
82, Palmolive/Colgate Palmolive beauty and personal care, home care billion
83, Purina Friskies/Nestle pet care billion
84 Pringles/Kellogg packaged food billion dollars
85, Neutrogena/Johnson & Johnson beauty and personal care, paper and hygiene billion dollars
86, President/Randles group packaged food billion dollars
87, Snickers/Mars packaged food billion dollars
88, similac/Abbott packaged food billion dollars
89, hershey's packaged food billion dollars
90 Barilla packaged food $billion
92, Persil/Henkel group home care $billion
93, Yoplait/General Mills packaged food $billion
94, boss soft drink $billion
95, Enfamil/Mead Johnson Reckitt group packaged food $billion
96, Danone/Danone Group packaged food $billion
97 Arla packaged food billion US dollars
98, Milka/Yizi international packaged food billion US dollars
99, Yamazaki packaged food billion US dollars
100, bimbo packaged food billion US dollars
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